about us

Magic Panda International, founded in 2005, is a leading
cross-border eCommerce solutions provider in China.

With our unique end-to-end & omnichannel eCommerce solutions, we take a holistic approach, applying our expertise across every aspect of your business, including brand strategy, flagship store or branded website operation, digital marketing, data analytics and application, New Retail, etc. Our standalone or all-in-one solutions enable us to successfully manage flagship stores on Tmall, JD.com or brand-owned website, and run social media like Weibo, WeChat, Red, etc. We currently service more than 60 brands across the globe in 6 vertical industries.

As a top recommended Tmall Partner and a first-generation
eCommerce provider, we know what it takes to successfully
launch, expand and grow in Digital China.

  • It's our mission to help you plan every step of
    the process so that you meet your business goals
  • We are here with you for the long run to
    continuously build brand awareness
    and drive profitability
  • We service you as one extension of your
    team with strong belief in a long-term
    win-win partnership

With 14+ year of China eCommerce expertise,
we've earned many top awards from Tmall, JD and major industry associations with our
best-in-class services and commitment

In 7 consecutive years, we have been awarded as the Gold Medal Tmall Service
, which is a
great honor to be in the 1st place among all TPs

In 2018, we won Tmall Data Bank Dark Horse Pioneer Award for leveraging Data Bank
to analyze and apply customer analytics to broaden brand reach, acquire new customers
and drive sales for Miki House


Magic Panda set foot on Taobao for the first time and started its journey in the eCommerce industry. Within a year, Magic Panda became a professional e-business provider with one crown rating (based on 20k transactions with positive customer ratings)


Taobao Mall (now Tmall) was established in 2008 and Magic Panda became one of the pioneers who has partnered with Tmall from the very beginning.


In 2009, Magic Panda participated in the first ever Singles' Day campaign for which is well-known worldwide nowadays


In 2009, Magic Panda participated in the first ever 11.11 Mega Promo event which is now best-known as Singles’ Day worldwide. Magic Panda evolved into a third party partner along with the launch of TP (Trade Partner of Tmall) in 2010. In the meantime, the GMV of single brand from our portfolio exceeded RMB10 million (~$1.5M) during the 1st year of operation

We signed the operation partnership with a leading domestic high-end women's Fashion brand – EP (Elegant Prosper) in 2010 which helped us to lay a solid foundation to become the best TP for women's fashion & apparel category


2012, Magic Panda began to provide end-to-end eCommerce solution to multiple domestic high-end women's fashion/apparel brands such as EP (Elegant Prosper), Marisfrolg, ELLASSAY, Juzui, Xinhe Group (Jorya, GIVHSHYH, ANMANI…), EIN and many more. Hence, we successfully established our position as the leading TP in the women’s apparel category in the field of eCommerce. Magic Panda Shanghai office was open in 2012 and ventured into international and cross-border eCommerce business.


Tmall.hk was launched in 2015, and Magic Panda adapted and transformed into a cross-border service provider and became the 1st generation of authorized TP on Tmall.hk.


With the rapid growth and expansion of the international business, Magic Panda Group was established in 2016 with global clients located in Japan, Korea, UK, US, Italy etc


As of 2017, Magic Panda has cooperated with over 20 oversea brands and was ranked as a five-star TP (Trade Partner)


In 2018, we provided many brands with comprehensive & digital ecosystem marketing solutions and services which cater to their specific brand positioning and business requirements. We have been at the forefront of planning, implementing and embracing new changes that take place on Tmall platform. On September 27th, the first MIKIHOUSE New Retail Store, opened in Xihu Yintai Plaza, Hangzhou, a significant milestone on our company’s history