About Magic Panda
Magic Panda - Leading E-commerce Branding Service Provider in China

Driven by digital technology, Magic Panda has a strong presence both in e-commerce and off-line retail. The company is committed to providing all-round e-commerce solutions for brands at home and abroad.

After rapid development in the past 16 years, Magic Panda has been rewarded with such as tittles as Five Star Tmall Ecological Partner, Tmall Global Star Service Provider, and official brand service provider designated by Douyin and Kuaishou. Meanwhile, we have a professional and global e-commerce team consisting of more than 500 persons; 10 branches including the one in Beijing, Shanghai, Hangzhou, Ji'nan, Linyi and Hong Kong, China; live-streaming bases in Hangzhou, Ji'nan and Linyi collectively covering an area of 10,000 m2, and abundant live-streaming KOLs. Moreover, we have established long-term partnership with more than 80 famous brands worldwide for providing such partners with all-domain and omni-channel services such as general e-commerce, live-streaming marketing, digital marketing, new retail outlet, warehouse logistics and customer service. Therefore, benefiting from our services covering such platforms as Taobao, Tmall, JD, Pinduoduo, Kaola, vip.com, Douyin, Kuaishou and Bilibili, and our partnership covering apparel, mother & infants, beauty products, personal care, model and toy, household supplies, FMCG and other items, we are the preferred partner for brands in e-commerce field.

+Magic Panda International
Five Star Tmall Ecological Partner
Best TMG Partne
Tmall Global Star Service Provider (top level, only 6 providers have this tittle across China)
Brand service provider designated by Douyin (phase I)
Service provider designated by Kuaishou (batch I)
2020 Spring Thunder Initiative of Alibaba
MIKIHOUSE - Tmall Annual Trendy Item Mother & Infants
MIKIHOUSE - Annual Miracle Mother & Infants Item Award
(The first kids' shoe item that has recorded sales beyond RMB10 million)
Stadium Goods - Annual New and Potential Brand
LINEFRIENDS - Tmall Toys - The King of Double 11 Award
Lee - Excellence Award of Intelligent Promotion Plan
Development History


Magic Panda was founded in Shandong and therefrom kicked off its e-commerce journey on Taobao. Within one year, we have got 10000 transactions concluded and have become a professional e-commerce provider and wholesaler with one crown rating;


we reached partnership with 8 brands of the top 50 in the first Double 11 Shopping Festival and also the top 3 brands in underwear industry and the industry of women's fashion & apparel;


Hangzhou branch was established. With the launch of TP (Trade Partner of Tmall), we ranked the first among TP partners in apparel category. We signed the operation partnership with a high-end women's fashion brand – EP (Elegant Prosper). Moreover, we set up a record in terms of brand partners on Tmall and the sales of item from our portfolio in a day exceeded 100,000 pieces;


Shanghai branch and Shenzhen branch were established. Meanwhile, we signed agreement with Inditex, E•LAND GROUP and other high-end international women's fashion & apparel brands to open up our way to agent operation for high-end women's fashion & apparel brands, and become the leader in the field of high-end women's fashion & apparel brand operation;


the scaled-up company moved to a new office building. Meanwhile, the company was awarded the "Gold TP Partner" by Alibaba for 8 consecutive years.


Hong Kong branch was established. We reached capital and business partnership with Transcosmos Information Creative Japan Inc., a listed company in Japan, stepped into cross-border and international business and became one of the first batch service providers certified by Tmall Global.


we reached partnership with more than 40 cross-border clients, won the title of Five Star Tmall Ecological Partner, participated in "Gate way", a workshop for the U.S. enterprises, with Alibaba, partnered with MIKIHOUSE, a mother and infant brand from Japan and assisted MIKIHOUSE to acquire the best annual sales in mother and infant category on Tmall;


our first experience store of new intelligent retail was established in INTIME (West Lake, Hangzhou). Meanwhile, our partner Stadium Goods won the award of TMG RMB100 Million Club and the tittle of Annual New and Potential Brand, while MIKIHOUSE became the first item of children's shoes recording a sale beyond RMB10 million on Tmall mother and infants category;


we won the top-level certification - Tmall Global Star Service Provider, and became one of the first batch of brand service providers certified by Douyin and Kuaishou. Meanwhile, put continuous efforts to live-streaming marketing, created a professional and efficient marketing-based live streaming team, and reached strategic partnership with abundant brands at home and abroad.

Team and culture

With efforts to pioneer the way forward, we are always here to assist the launch and sustainable development of brands. Thus, we are a lifelong partner of overseas clients in China
We have focused on e-commerce for 16 years and have developed deep insights on consumer life style and consumer group, so we know more about consumers than brands;
500+ employees worldwide      10 branches in China        5 service centers abroad

  • Slogan:Build growth engine for brands in Chinese market
  • Vision:Introduce world-class products to Chinese consumers and build Chinese brands into world-class brands
  • Value:Professional Justice Honesty Fairness

Social responsibility